Dear Beyoncé,
Thank you for recommending Pepsi to me. While it dehydrates me, makes my hungry and erodes my insides, I love the way I feel when I drink it. Beautiful, rich and famous. Just like you.
All the best,
Women of Amurica,
P.S. Can you recommend a treatment for heartburn?
Dear Larry the Cable Guy,
Thank you for recommending Prilosec. All my family and friends can continue to enjoy a steady diet of highly acidic foods while our bodies warning system (heart burn) is put on mute.
Love always,
Amurica,
P.S. Any recommendations for a brand of insulin?
On my lifeisnoyoke email list, I tout a lot of things. Small victories, taking breaks and Vitamix. But there’s one thing I don’t tout as much as I should: Long walks.
I take a long walk every day at noon. My dog Lucy comes with me.
Couple that with all the quinoa I eat, and what do you get?
Looks like a recipe for longevity.
It comes in all shapes and sizes. But it doesn’t carry a laptop.
Why do nearly all construction workers pack a lunch?
Is it because they save money by not eating out? Is it because their packed lunch keeps them fuller for longer? Is it because they can save time avoiding lines at restaurants?
Maybe. Or, it’s because that’s “what we do”.
For people who work in an office, it’s the same. The guy who brings a bag of spinach, deli meat and hard-boiled eggs is an outsider. It’s like a construction worker going to Potbelly for lunch. It’s just not “what we do”.
Are you gonna have the courage to change “what we do”?
HFCS-free yogurt is Yoplait’s new product. And they’re damn proud of it. As they should be. The makers of Yoplait, General Mills, has been under fire. Same with the rest of Big food (take five minutes and enjoy paragraphs 10 – 13).
In related news, RJ Reynolds is making TSNA-free cigarette. They’re damn proud, too.
Third world countries don’t know “Portion Control”. Developed Middle East countries don’t know “Portion Control. Old European countries don’t know “Portion Control”.
Outside of America, drugs are the most relevant context for the phrase “Portion Control”. Pharmaceutical companies and illegal drug dealers alike say, “Use Portion Control or there will be severe side effects. Bloating, high blood pressure, fatigue, decreased libido, paranoia, withdrawal. But, if you are able to exercise ‘Portion Control’, you’ll be okay.”
Why has our food in America become like a drug?
I like to eat. Eat. Eat. Massive frickin’ breakfasts.
I like to know. Know. Know. I’m less likely to get coronary heart disease.
I’d like to note. Note. Note. It’s not so simple, though.
But this song is done. Done. Done. Go make some scrambled egg whites.
These days, when you check out at CVS, there’s an extra step. “Would you like to make a donation to ALS?” You can choose $1, $5 or “No, thanks. Not today”.
Unfortunately, CVS’s checkout screen doesn’t show you much. There’s no video like this one about Mike Winston and Winning for Winston. Or this one about Steve Gleason from the NFL. Or an excerpt from Susan Spencer-Wendel’s book. When you’re asked for a donation to ALS, it’s just small text and a blurry ALS logo.
Everyone knows someone who died from cancer. So, there’s a connection. With ALS, Lou Gehrig might be all they know.
Are you willing to feel connected to Mike? Or Steve? Or Susan?
Please don’t say, “No, thanks. Not today.”
Ask any mobster. The mafia business model is simple: Offer convenience and cures.
If you need a loan, you can get it from the mafia quickly. It’s convenient. Then, if you get over your head in debt, they’re there to help. They’ll burn your restaurant down and collect the insurance. That’s the cure.
Need something else? They’re open all day.
So, how is the CVS business model any different? If you need a snack, you can get it quickly. It’s convenient. Then, when you’re sick with diabetes, they’ll set you up with some insulin. That’s the cure.
Need something else? They’re open all day.
No, CVS won’t burn your house down. But, they might kill your family.
Everyone loves to pick low-hanging fruit. The student who begin the page setup. The traveler who begins with packing socks. The weight loss seeker who begins by buying a Vitamix.
Fortunately, picking the low hanging fruit is valuable. It gets you one step closer to writing that paper, packing that suitcase, or feeling more fit.
All the fruit needs to be picked at some point. Might as well start with the easy stuff.