Creating categories on your blow is tough.
- Everything could be a category.
- Categories overlap.
- Categories shmategories.
It took me three years, but it’s now clear.
Think of categories as book topics.
If you were to write a book, what would it be about?
- A guide to consulting.
- Successful blogging.
- Public speaking for the rest of us.
- Entrepreneurship, naturally.
- Crafty communication (to get what you want).
- The little book of gratitude.
- Practical productivity.
If it wouldn’t work as a book, it won’t work as a blog category.