Instead of a grand opening, why not try a soft opening. Fewer people, less hype, less risk.
With a soft opening:
- Mistakes are seen by fewer people.
- Participants feel closer to you and your brand.
- Highlights and lowlights are easier to consider when nimble.
Books, blogs, movies, restaurants, small-businesses, relationships, TV shows, domiciles, etc. are all similar in this respect.
Start slow with a soft opening.
Wash. Rinse. Repeat.