Why Does My News Feed Show That?

Facebook recently spoke about their news feed.  Their algorithm filters through an average of 1,500 news items and delivers us a mix of 300.

The results are staggering.  Increased revenue.  Increased engagement.  Increased satisfaction (addiction).

It’s kind of like Facebook took its top 20% (300 / 1500) of its toolkit and ditched the rest.

No algorithm required for that math.


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